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Ascend NorCal Leadership Excellence Awards
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Ascend NorCal Leadership Excellence Awards

When: May 18, 2018
6:00 PM - 9:00 PM
Where: The Four Seasons Hotel San Francisco
757 Market St.
San Francisco, California  94103
United States
Contact: Livia Ching-Gerring

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Friday, May 18, 2018  |  6:00PM - 9:00PM

The Four Seasons Hotel
757 Market Street, San Francisco, CA 94103

Join us for a night of celebration as we honor Northern California Pan-Asian business executive leadership, diversity and achievement.

Current Ascend Members receive $100 off individual ticket price at check out (must log in to Ascend profile at registration link to receive)

Launched in May 2006, Ascend Northern California has quickly spread our roots to become one of the largest Asian business leadership organizations in the region. The Chapter provides members with opportunities to enhance their leadership skills, to strengthen and develop business opportunities, and to create a legacy for future generations. 

Ascend NorCal falls under the National Ascend umbrella where the full organization is the largest, non-profit Pan-Asian organization for business professionals in North America. Established a year ahead of the NorCal Chapter in 2005, Ascend Pan-Asian Leaders has grown to serve professionals and corporations across various professions and across multiple industries. To learn more about Ascend's vision and mission, please visit:

The NorCal Gala was launched by the NorCal Chapter Leadership in 2015 to recognize great Pan-Asian leaders in the San Francisco Bay Area and Silicon Valley. Honorees each year inspire current Pan-Asian professionals in their rise towards top leadership positions in corporate North America. Please join us for an evening of celebration, fundraising and inspirational stories hosted by the Ascend NorCal Chapter during Asian Pacific American Heritage Month on May 18th, 2018.


This year, we are honored to be joined by Ascend National President and Co-Founder, Jeff Chin! Don't miss out on the opportunity to meet and speak with one of the industry's most knowledgeable leaders!

Three Course Dinner Menu:


 Suncrest Baby Gems (Shaved Fennel, Toy Box Tomatoes, Arbequina Olives, Grilled Haloumi Cheese)

Entree (Choice Of):
• Certified Angus Beef Tenderloin (With Truffle Potato Terrine, Glazed Asparagus and Baby Carrots, Truffle Jus) 

• Herb Roasted Chicken Breast (With Sweet Potato Puree, Chargrilled Sweet Peppers, Green Onions, Pink Pepper Jus)

• (Vegetarian) Whole Grain and Quinoa Risotto (With Roasted Butternut, Squash, Braised Endives and Pomegranate)

Dessert (Choice Of):
• Grandma's Chocolate Cake (With Passion Fruit Caramel Sauce)
• Strawberry & Rhubarb Crisp (With Vanilla Whipped Crème FraÎche)

If you have questions or would like more details, please email Selina Tan at

Introducing This Year's Honorees:


    Board Members & Executive Advisors

     • Ajay Anand - EY Senior Partner

     • Anna Mok - Deloitte Managing Partner

     • Buck Gee - Cisco Vice President/General Manager (retired)

     • Binita Pradhan - BDO Partner

     • Darcy Lopes - EY Assurance Partner, Ascend NorCal Board President

     • Denise Peck - Cisco Vice President Business Operations (retired)

     • Diana Hernandez - Resources Global Professionals Senior Director of Recruiting

     • Faye Sahai - AIG Global Head of Technology Innovation & Engagement

     • JJ Lara - Riverbed Technology Manager of Learning & Development Operations

     • Larry Chang - Hewlett-Packard Vice President Finance & Supply Chain (retired)

     • Monica Hira - PwC Principal

     • Rajiv A Thadani - KPMG Principal Global Mobility Services

     • Rick Gutierrez - DISTRIBUTE Controller and Head of Operations

     • Denise Peck - Cisco Vice President Business Operations (retired)

     • Shawn Mattar - Deloitte Advisory Venture Capital Clients Leader 

     • Stephanie Tom - California Department of Technology Deputy Director of Broadband and Literacy

     • Wade Loo - KPMG Partner-in-Charge of Audit for Northern California (retired)

    Past Speakers & Honorees

     • Arun Kumar - KPMG Partner and Board

     • Carl Pascarella - TPG Executive Advisor

     • Corey Lee - Benu Executive Chef and Founder

     • Dr. A.K. Pradeep - Nielsen Chief Provocateur/MachineVantage Founder/CEO

     • Erby L. Foster, Jr. - The Clorox Company Director of Diversity & Inclusion

     • Fiona Ma - Chairwoman of California State Board of Equalization

     • John Chiang - California State Treasurer

     • Kailesh Karavadra - Ernst & Young Managing Principal

     • Lewis Chew - Dolby Laboratories CFO

     • Lip Bu Tan - Cadence Design Systems President and CEO

     • Loretta Doon - CalCPA CEO

     • Rich Lyons - UC Berkeley Dean of Haas School of Business

     • Richard Lui - NBC News, MSNBC Anchor

     • Sukhinder Singh Cassidy - Polyvore CEO and Chairman

     • Sydnie Kohara - CNBC & CBS News Anchor, Founder of Kohara Group

     • Thuan Pham - Uber Technology, Inc. CTO

     • Thuy Vu - Emmy Award-Winning Journalist, KQED Newsroom

     • Tiffany Siu - Google Analytics Product Marketing Manager

     • Yul Kwon - Facebook Director/Former Deputy Chief Privacy Officer


Tickets/Event Pricing


•  President's Wine Reception (5PM - 6PM): By Invite Only

•   Gala Ticket (6PM - 9PM): $500 per person

•   Table (for 10 people): $5,000


Benefits of Sponsorship

    •   Participate as a VIP at Ascend Northern California’s Executive Celebration Gala in San Francisco, the largest, non-profit Pan-Asian organization for business professionals in North America.
    Build your visibility and brand as a respected partner of the preeminent leadership organization of Pan-Asians committed to mentorship, excellence and achievement.
    Gain unique access to engage in dynamic discussions with current and future Pan-Asian business leaders on issues important to Pan-Asian business communities. Network with distinguished Ascend members, business leaders, and other key decision-makers.

For sponsorship discussions, please contact Ascend’s West Coast Executive Director, Livia Ching-Gerring, at

Gala Co-Chairs & Leadership



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